Elexir Pharma

The aim was to increase brand visibility and generate organic reach on social media by sending a curated product package to selected influencers.

As PR & Communication Intern, I coordinated the sendout by preparing the influencer list, organizing logistics, and ensuring each package was tailored to the brand experience. I supported concept development, managed communication with influencers and monitored campaign activity on social media.

The sendout generated strong earned visibility through multiple influencer posts and renewed interest around the product range.